Hi, I'm Samantha Krumholz,
Founder and CEO of
Vine & Vintage

Hi, I'm Samantha Krumholz, Founder and CEO of Vine & Vintage

For me, wine tasting has never been about the pretension, sophistication or dollar value. Instead, what started as an interest, turned into knowledge, which soon turned into an inspiration to share that knowledge with others.

I was introduced to the world of wine through coincidence. What started as an event planning job, turned into a thirst and yearning for knowledge. The study of wine has not only become my biggest passion, it has led me to create a company based on spreading my love and knowledge of wine with others.

V&V wine experiences are for EVERYONE – even those who don’t drink still have a blast! We break the script of an ordinary tasting and create a shared conversation of wine.

We highly value the individualism of each of our clients and we work with you to bring your vision for a celebration or occasion to life. From small to large sized groups, we specialize in incorporating pieces of your brand, culture, and personality and execute the possibility for your group to connect, have fun, and take newly made bonds back into the office or keep the celebrations rolling.


My design of the V&V brand focuses on planning and hosting event experiences that strengthen relationships, take out the intimidation of learning about wine and provide valuable entertainment, in a unique way.

Wine is about romance, love, connection and culture.

A bottle of wine is a meeting place, suited for any group of people, for any type of conversation.

Memories are made, stories are told and connection is reinforced.

The impact of the benefits gained by our clients, are far more valued than full stomachs and a price tag.

Our Story | Vine & Vintage
The original food and wine gift set | Vine and Vintage

The V&V Difference

For us here at Vine and Vintage, the love of wine has nothing to do with pretension, sophistication or dollar value. It’s about stories, connection, discovery and fun – which is exactly what we aim to share with you through all that we do. 

Our gift sets are a convenient and easy way to send a thoughtful, memorable and delicious gift your recipients won’t soon forget. All you have to do is choose your package(s) – and we’ll take care of the rest, from delivery across the GTA (and beyond) to hand-writing your greeting card(s) to accommodating any dietary restrictions.

We look forward to planning a fun-filled, engaging and memorable event, sipping wine with you soon.